Blake is a speaker, writer, podcaster, and Customer Experience (CX) expert. Recently recognized as one of the world’s top 40 keynote speakers, she often needs high quality photo content for her social media profiles, public appearances, and overall personal brand.
We’ve been working with her and her husband (also an author/speaker) for many years now. I think I have a more diverse range of stunning photos of her than anyone! We have developed a strategy to shoot a lot of different looks very quickly, so she can have many compelling lifestyle images to work with for an entire year.
We started the shoot at Fourth Street in Berkeley: a cosmopolitan retail district with lots of pretty areas to get a lot of ‘city shopping’ images. Because of the neighborhood’s manufacturing history, you get a very industrial look while still retaining that urban chic vibe.
Next we went to the Bellevue Club in Oakland for a different look. Nestled in the heart of Lake Merritt neighborhood, this historic private club is perhaps best known as a beautiful wedding venue. But it also boasts an amazing fitness center, as well as private lodging for members (or wedding guests).
We started in the Mural Lounge, which is what first sent my jaw to the floor when shooting here before 🤩
Right down the street lie The Gardens at Lake Merrit – one of my favorite shooting locations in all of Oakland! This gorgeously maintained city property has several different sub-gardens, ranging from Palms, to Japanese, Mediterranean, Bonsai, and more! You can see why I like it so much (worth the effort to secure the permit 😉) .
Finally, we returned to my studio in Alameda for a few last “quick-change” looks to add even more variety. The shoot lasted about 5 hours, but we think you’ll agree, we got an amazing assortment of lifestyle images for her personal branding use in that time!